The Getup: The Winter Visit Outfit
A travel outfit for the week where your schedule is basically snacks, logistics, and getting photographed against your will, built around comfy layers that still look like you planned it.
Style
The Smart Man’s Guide to Winter Style: 26 On-Sale Staples That Do the Heavy Lifting (limited time)
When the seasons change, the smartest style move is getting intentional about the workhorses in your closet. Forget the idea that serious winter gear means sacrificing style.
The Absolute BEST Black Friday Deal Finds + Full Sales List
We handled the tabs, the price histories, and the marketing spin. If it’s the lowest price all year, we marked it.
Gift Ideas for Men Who Appreciate Good Style: Practical, Refined Picks He’ll Actually Use
A curated set of upgrades and essentials for men who appreciate thoughtful design, good materials, and pieces made to last.
Best Picks from Huckberry’s Only Site Wide Sale of the Year: Ends Soon
Hand picked standouts I’ve worn, tested, or featured, all discounted for a short window.
Whats the deal with: The Rolex Submariner
You’ve likely seen one. Maybe even worn one. Maybe admired one on the wrist of someone who calls his boat a “tender” and uses “summer” as a verb.
A Lightweight Early Fall Style
It’s made for the long season between iced coffee and hot chocolate.
Fall Getup Week: Chasing the Iconic Skyfall Shot Through Scotland in Classic Casual
I wouldn’t be the editor of Primer if I didn’t try to find the iconic Skyfall shot while in Scotland...fitting, since Fall Getup Week was built on British countryside layers, waxed canvas, and ... [more]
Fall Getup Week: Blazer with Jeans Now – How We Got Here from the 90s and 2010s
A trend status report.